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analysing research

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  ANALYSING RESEARCH FINDINGS  WHAT RESEARCH DID YOU CARRY OUT AND WHAT WERE THE RESULTS? Include a brief introduction of what research methods you conducted:  What is it primary or secondary?  What methods did you use? I.e. questionnaire and focus group  What type of data did your research produce? (quantitative or qualitative)  Was the purpose of this research to find out more information about your audience? The currentmarket? or production requirements ?Provide a broken-down summary of what you found out from your research:  This should include screenshots of the charts generated from your questionnaire  This should also include a copy of the comments generated from your focus group  WHAT DO YOUR RESULTS TELL YOU?  What are people's dislikes/likes?  Where they access content?  Whether they are in your required age demographic?  Where they live?  Where they are on the socio-economic scale?  HOW WILL YOU USE THIS RESEARCH IN YOUR ADVERTISING PROJECT?
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