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YOUR Wallet? TR AIN IN G IN DU ST RY RE PO RT www.trainingma a a a TR AIN IN G IN DU ST RY RE PO RT
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  THE SOURCE FOR PROFESSIONAL DEVELOPMENT www.trainingmag.com   $35 NOVEMBER/ DECEMBER 2017 PLUS:   Crowd Power | Race to the Finish| 2017 OLC Wrap-Up Average trainer salaries increased more than 5 percent in 2016-2017 to $83,745, according to Training ’s annual Salary Survey What’s   in   YOUR  Wallet?   20 17    T RAINING IND UST RY    RE P O RT  www.trainingm 3NOVEMBER/ DEEMBER201   ANIGNS O RT   Management training. New employee onboarding. Sales coaching. Product training. Social learning initiatives. Safety, compliance, and regulatory courses.For most companies, training and development programs aren’t limited by how much there is to teach. They’re capped by how much you have to spend. We can help. At Panopto, we take the cost and complexity out of video learning. Our software makes it easy for your team to create high-quality training videos, and then share them securely with employees on any device. With Panopto, your employees get a hub for all of their on-demand learning needs, and you get a better return on your training investment.                    contact us today.855.726.6786panopto.com/training-magVideo learning made easy    not  to train with video? Classroom training: $ 455 per employeeVideo training: $ 49 per employee  TM  NOVEMBER/DECEMBER 2017   VOLUME 54, NUMBER 6                                                                                                                                  www.trainingmag.com FEATURES      training NOVEMBER/DECEMBER 2017   |   1 www.trainingmag.com 2017 Training Industry Report Training   magazine’s exclusive analysis of the U.S. training industry, featuring 2017 training expenditures, budgetary allocations, and delivery methods. What’s in Your   Wallet? Average trainer salaries increased more than 5 percent in 2016-2017 to $83,745, according to Training  ’s annual Salary Survey. BY LORRI FREIFELD Leveraging Crowd Power Collaborative approaches to problem solving are becoming more common. Technology and a new approach to management are making it easier to work together to meet challenges. BY MARGERY WEINSTEIN Race to the Finish Getting more done faster is easier when employees have a Learning team that knows what they need to get high-quality work done on time. BY MARGERY WEINSTEIN Online Learning Conference Wrap-Up: When the Trainers Came Marching In Known for its creative spark, New Orleans served as the perfect backdrop for OLC’s out-of-the-box learning experiences. BY LORRI FREIFELD 2036424650 56   L&D BEST PRACTICES   Strategies for Success A look at Deloitte’s gamification platform; Edward Jones’ recruitment strategies; and Learning and Development’s role in cultivating company culture at Mariner Finance. 60  Top 10 Hall of Fame Outstanding Training Initiatives Details of SCC Soft Computer’s GROW to the Top program. 36  2 Online TOC Web-only content  4 Editor’s Note   Training Really Does  Matter BY LORRI FREIFELD  6 Training Today News, stats, and business intel BY LORRI FREIFELD  10 Soapbox Leveraging Action-Based Learning BY STACIA THOMPSON  12 Soapbox The State of Interactive Learning BY REBECCA KERR  14 Soapbox Unconscious Bias: A Filmmaker’s Challenge BY JOEL LESKO 16 How-To Conduct an Audience Analysis BY ALAN LANDERS 18 World View Focus on Jamaica  BY DR. NEIL ORKIN 62  Best Practices Going Global With Training And Development BY NEAL GOODMAN 64  Training Magazine Events Start With Seeing BY JAMES FERRELL 66  Learning Matters Tapping into the Wisdom of the IIT Crowd BY TONY O’DRISCOLL 68  Trainer Talk Training to Be Prepared  BY BOB PIKE 70  Talent Tips Can Learning Really Happen With Crowdsourcing? BY ROY SAUNDERSON 72  Last Word 5 Ways to Improve Your Training Pay BY AJAY M. PANGARKAR AND TERESA KIRKWOOD DEPARTMENTS  online contents www.trainingmag.com EDITORIAL:Editor-in-Chief   Lorri Freifeld 516.524.3504 lorri@trainingmag.com Research Director   Saul Carliner saulcarliner@hotmail.com Contributing Editor   Margery Weinstein margery@trainingmag.com Columnists   Neal Goodman, Neil Orkin, Bob Pike, Peter Post, Michael Rosenthal, Roy Saunderson, Bruce Tulgan, Jason Womack  Art Director  David Diehl 646.932.3402 daviddiehldesign@gmail.com  Webmaster   Matt Tews   763.712.8555 matt@trainingmag.com SALES & MARKETING: Publisher   Mike Murrell 952.401.1283 mike@trainingmag.com  Associate Publisher  Lori Gardner 952.544.6906 lori@trainingmag.com  Account Executive   Jeff Richards 612.309.1129 jeff@trainingmag.com Sales Associate Payton Powell 612.978.4195 payton@trainingmag.com Digital Marketing Manager Jeremy Tews jeremy@trainingmag.com  Art Director/Promotions   Susan Abbott susan@abbottandabbott.com Production/Operations Manager   Bethany Lewis bethany@trainingmag.com  Audience Marketing Director Vicki Blomquist   vicki@trainingmag.com CORPORATE & EVENTS:President   Mike Murrell 952.401.1283 mike@trainingmag.com  VP, Finance/Operations  Bryan Powell 612.922.9399 bryan@trainingmag.com  VP, Market Strategy Philip Jones 612.354.3525 phil@trainingmag.com  VP, Expositions  Dick Powell 952.417.6504 dick@trainingmag.com  VP, Conferences Julie Groshens julie@trainingmag.com  Conference Operations Director  Leah Nelson leah@trainingmag.com Conference Events Manager  Kim Grant kim@trainingmag.com Creative Engagement Director Steve Dahlberg steve@trainingmag.com Fixing Diversity Programs—Diversity, Inclusion, and Deliberate Practice Employing Deliberate Practice can be the solution to move from theory to practice and overcome the “know-do” gap. https://trainingmag.com/fixing-diversity-programs%E2%80%94diversity-inclusion-and-deliberate-practice Why Training Matters—And Saves Lives! How an airline’s training meant the difference between life and death for 300 passengers and crewmembers last year. https://trainingmag.com/why-training-matters%E2%80%94and-saves-lives 3 Tips for Finding and Building on Existing Talent If hiring managers keep their eyes and minds open, they will find that great talent exists in unexpected places—sometimes in a bowling alley or even a current employee right under their nose. https://trainingmag.com/3-tips-finding-and-building-upon-existing-talent Civility, We Miss You! Some 75 percent of respondents say incivility in America has risen to crisis levels, and 34 percent have experienced incivility at work, according to a recent survey. https://trainingmag.com/civility-we-miss-you Interested in writing an online article for www.trainingmag.com? E-mail Editor-in-Chief Lorri Freifeld at lorri@trainingmag.com. Your source for more training tips, trends, and tools www.trainingmag.com On www.trainingmag.com, the online home of Training   magazine, you’ll find these Web-only articles. Send your feedback to lorri@trainingmag.com. FOLLOW US ONLINE HERE: Twitter:  @TrainingMagUS @LorriFreifeld LinkedIn:  http://goo.gl/oHokF Facebook : Facebook.com/TrainingMagazine YouTube:  YouTube.com/TrainingMagUS Google+: GPlus.to/TrainingMagazine  2 |   NOVEMBER/DECEMBER 2017   training Lakewood Media GroupPO Box 247, Excelsior, MN 55331 Corporate: 952.401.1283 Subscriptions: 847.559.7596Website: www.trainingmag.com SUBSCRIBER/ADVERTISER SERVICES:  Article Permissions Copyright Clearance Center (Republish/Distribute)  978.750.8400; info@copyright.com (Reference/Link)  melissa@trainingmag.com  Copyright Permissions Copyright Clearance Center (Print & Online)  978.750.8400; info@copyright.com  Custom Reprints (Print & PDF/Digital) The YGS Group, Anastasia Stover717.430.2268 anastasia.stover@theygsgroup.com  List Rental Manager TriMax, Paul Kolars 651.292.0165 pkolars@trimaxdirect.com  Subscriber Customer Service (Address Changes, Issues, Renewals)   877.865.9361 or 847.559.7596 ntrn@omeda.com; Fax: 847.291.4816  
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