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Brent Leary - Passing The Tag Test

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1. Connecting with Socially-Empowered Customers in 2009 Brent Leary - @brentleary 2. Source: Nielsen Online, Global Index, December 2007 – December 2008. E.g. In Dec 08…
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  • 1. Connecting with Socially-Empowered Customers in 2009 Brent Leary - @brentleary
  • 2. Source: Nielsen Online, Global Index, December 2007 – December 2008. E.g. In Dec 08 the Search sector reached 1.9% (points) more of the world’s online population than it did in Dec 07 1 ‘Global’ refers to AU, BR, CH, DE, ES, FR, IT, UK & USA only
  • 4. <ul><li>Anita Campbell (@smallbiztrends) </li></ul><ul><ul><li>Editor-in-Chief of Small Business Trends </li></ul></ul><ul><ul><li>Hosts Small Business Trends Radio and publishes the Selling to Small Businesses website </li></ul></ul><ul><li>Mike Volpe (@mvolpe) </li></ul><ul><ul><li>VP of Inbound Marketing at HubSpot </li></ul></ul><ul><ul><li>Hosts a weekly live marketing video podcast called HubSpot TV and blogs frequently </li></ul></ul><ul><li>Liz Strauss (@lizstrauss) </li></ul><ul><ul><li>Social web strategist </li></ul></ul><ul><ul><li>Founder of the highly successful business bloggers conference SOBCon, Biz School for Bloggers </li></ul></ul>
  • 5. <ul><li>Liz Strauss </li></ul><ul><ul><li>Leveraging social media to engage prospective customers </li></ul></ul><ul><li>Mike Volpe </li></ul><ul><ul><li>Passing the test </li></ul></ul><ul><li>Anita Campbell </li></ul><ul><ul><li>Building a Community of Customers: Tools and Tips for Creating a Loyal Following </li></ul></ul><ul><li>Q&A </li></ul><ul><li>iLinc Demo </li></ul>
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