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Co-creating Kenny: Co-creation Awards 2011

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1. cocreating kenny 2. tineke pauw kennisnet 3. kennisnet 4. why cocreate?we are a cocreated organisation 5. shouldn’t wealready know what our users need? 6. first…
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  • 1. cocreating kenny
  • 2. tineke pauw kennisnet
  • 3. kennisnet
  • 4. why cocreate?we are a cocreated organisation
  • 5. shouldn’t wealready know what our users need?
  • 6. first time?
  • 7. motive market istarget market sensitive to newdoes not grow technology 7
  • 8. urgency we won’t failwe c‚n‘t lose making kids our reach smarter using ict 8
  • 9. marieke schoenmaker gamechanger
  • 10. Co-creation strategy & principles the whole explore the system in whole elephant the room focus on thefuture virtual self- learning and managment and playing actions environment
  • 11. rethink portal board managercommunity Project- manager leader
  • 12. Lessons learnedlessons learned
  • 13. • lots of great ideas• maximum support kenny.nl• highly motivated team• working closely together
  • 14. • it does take a lot of time• it’s expensive• the challenge of forming a skilled task team
  • 15. we managed to reallyinvolve all future users
  • 16. co-creativity
  • 17. three creative competitors:fabrique, mcwstudios, evident
  • 18. lot of wishes to convert humor usable news filter together character safe quality vs quantity nice attractive accessible creative educational fun easy to maintain
  • 19. we took an advent calendar
  • 20. a castle in the sky
  • 21. a gr‚ndm‚’s cuckoo clock
  • 22. stirred them well
  • 23. and kenny was born
  • 24. a friend
  • 25. in school
  • 26. or at home
  • 27. kenny’s place
  • 28. kenny’s voice
  • 29. kenny’s song
  • 30. filte ron the 4th of october
  • 31. the kids who helped us
  • 32. helped us again to launch kenny.nl
  • 33. traffic increase 426%87.357 unique visitors in october compared to 20.598 in august
  • 34. want to be part of kenny 2.0?follow kenny on hyves join the facebook or community twitter
  • 35. thank you
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