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Grow Your Business Through Digital Marketing

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  How SMEs can increase Sales without adding Manpower?  This Training would equip you  with Digital Marketing tools that will increase your customer reach & coverage. How to plan an effective Digital Marketing campaign by yourself? How can prospective buyers easily reach you through the Digital Channels and transact business with you beyond borders…?   NIESBUD & iSaptarshiTechnologies www.isaptarishi.in/ 99104 97673   Grow your Business through Digital Marketing  Workshop on Digital Marketing Tools & Strategies for SMEs Friday, 14th November 2014 10:00 AM to 5:30 PM  Venue: Niesbud, A-23, Sector 62 Institutional  Area, Noida (Scan the QR Code to get the address)   iSaptarshi Technologies      Digital Marketing Workshop Full Day Digital Marketing Workshop for SMEs & Medium-Scale Businesses Module 1:  Why Social Media & Digital Marketing is important for SMEs at this time ? Understanding  –   How to build Customer communities on Facebook ? Module 2: Understanding Twitter & corporate Brand Building through Tweets. Module 3: Understanding Linkedin & how to use it for Business & Personal Reputation Management Module 4: Understanding other Social media Tools & planning a Multi-Channel Digital Marketing Strategy.   How to Register ? 1)   Download the Registration Form from  www.niesbud.nic.in 2)   Pay Rs. 5000/- Fee through NEFT as mentioned on Page -2 of Registration Form 3)   Fill up the Registration Form, Sign it & Scan it. 4)   Email the Registration Form & NEFT Payment Confirmation Receipt to ceo@isaptarshi.in & shrawani.niesbud@gmail.com 5)    We would send you the Booking confirmation Email. About Niesbud  The National Institute for Entrepreneurship and Small Business Development is a premier organisation of Ministry of Micro, Small and Medium Enterprises engaged in training, consultancy, research, etc. in order to promote entrepreneurship. The major activities of the Institute are Training of Trainers, Management Development Programme, Entrepreneurship-cum-Skill Development Programme, Entrepreneurship Development Programme and Cluster Intervention. The Institute has trained more than 2.98 lakh trainees including 3,000 persons from more than 125 countries till 31st July, 2014.   About iSaptarshi Technologies iSaptarshi Technologies is a Digital Strategy, IT Infrastructure & Skill Enhancement Training firm based out of Delhi-NCR & Ahmedabad. Leadership at iSaptarshi has 14+ Years of Experience in IT Strategy, Brand Strategy, IT Infrastructure Consulting, and Business Process Reengineering.  Visit us on www.isaptarishi.in to learn more.     Contact Us NIESBUD & iSaptarshi  Technologies Shrawani Shrivastava Cell: 88268 94383 shrawani.niesbud@gmail.com Hardik Ravat Cell: 99104 97673 Email: ceo@isaptarshi.in  To Book your seat visit us on:  www.niesbud.nic.in    iSaptarshi Technologies   Grow your Business through Digital Marketing Workshop on Digital Marketing Tools & Strategies for SMEs   Sr. NO. Module Details Time & Duration Module 1 i)   Why Social Media & Digital marketing is Important at this time? (1)   Detailed Orientation to Digital Marketing and Social Media (2)   What are the various Tools in Digital marketing ? (3)   Latest Analytics and Trends about Digital marketing (4)   Success stories & ase Studies in Social media ii)   Understanding  –  How to build Communities on Facebook (1)   Orientation to Facebook Brand Pages (2)   Why engagement is key to success on Facebook? (3)   How to approach a Marketing Strategy on Facebook? (4)   Facebook Applications for Fan Growth and Engagement 10:00 AM to 11:30 AM Networking Tea Break 11:30 AM to 12:00 PM Module 2 i)   Understanding Twitter (1)   What is Twitter & why is it Popular ? (2)   How is Twitter useful for PR, Brand Building, Customer Engagement and Thought Leadership (3)   Getting the best out of Hashtags & Trends on Twitter. (4)   Creating Twitter Marketing Strategy (5)   Successful Twitter marketing Case-Studies 12:00 PM to 1:30 PM Networking Lunch 1:30 PM to 2:30 PM    iSaptarshi Technologies   Module 3 i)   Understanding Linkedin & how to use it for Business & Personal Reputation management (1)   What is Linkedin & how is it used. (2)   Lead Generation through Individual Profiles (3)   Lead Generation as Enterprise: Company Page, Ads, Developer API, Groups ii)   Discussion on other Social Media Channels (1)   Availability of other Social Media Channels (e.g. SlideShare, Pinterest, Google+, Flickr, Stumbleupon) (2)   Open discussion on approach to leverage them iii)   Planning & Creating Multi-Channel Social Media Strategy (1)   How to choose relevant Social Media channels? (2)   Creating multi-channel Social Media strategy (3)   Resource Planning: In-house vs Outsource, Key competencies, Tools etc iv)   Brief Overview on Social Media Strategy’s Impact Measurement 2:30 PM to 4:30 PM Tea Break 4:30 PM to 5:00 PM Open House & Participants ’  Questions & Answers - Vote of Thanks 5:00 PM to 5:30 PM Contact Us Shrawani Shrivastava Cell: 88268 94383 shrawani.niesbud@gmail.com Hardik Ravat Cell: 99104 97673 Email: ceo@isaptarshi.in To Book your seat visit us on: www.niesbud.nic.in
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