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  ASSIGNMENT # A 619 Course Code: 50121619 Course Name: Retail Management Retail Chain : McDonald’s India Roll No: 489  McDonald’s India  Introduction ãThe McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. ã Headquarters in the United States, the company began in 1940 as a barbecue restaurant opened by Richard and Maurice McDonald. In 1948 they reorganized their business as a hamburger stand using production line principles. ãMcDonald’s operates over 34,000 restaurants worldwide, employing more than 1.7 million people.  McDonald’s India   Grand Opening:  McDonald's opened its doors in India, the 95th country, in 1996 and was the first country to serve non-beef and non-pork items. Its authority on non-beef and non-pork products still remains unchallenged. Ownership: McDonald’s India is a locally owned company managed by Indians; - Vikram Bakshi, under Connaught Plaza Restaurants Pvt. Ltd in Northern and Eastern Region (Headquartered in New Delhi) through a joint venture - Smita Jatia, under Hard castle Restaurants Pvt. Ltd. in the Western and Southern Region(Headquartered in Mumbai) which is a DL (Development Licensee)


Jul 23, 2017


Jul 23, 2017
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