Cellphone usage at IMT
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  A Study Of Preference Of Cell Phone Brand At IMT Section:B Group: 5 Manvendra P.S. Bisht(73) Mayan Taneja(74) Mayank Gupta(75) Mohd. Mohtashim(78) Nishant Agrawal(86) Nitesh Dalal(87)  Summary 1 2 3 4 Samsung is the favorite but faces stiff competition Survey was conducted and students were asked to fill up the Questionnaire  Attributes which students look out before buying a Cell Phone 5 Objective was to get an Idea of the most preferred brand of mobile handsets among IMT students. Insight of Cell Phone Usage at IMT  Methods ã Combination of statistical tools & questionnaires ã The questionnaire was distributed to students assessing their preference for cellphones  Questionnaire The following questions were asked for the Analysis Which brand attracts you the most? Nokia Samsung Sony Blackberry HTC Apple Others Which features are a pre-requisite? Multimedia Wi-Fi, 3G, GPS Looks, Design Brand Processor UI What is your budget? Rs. 5000 - Rs. 10000 Rs. 10001  –  Rs. 15000 Rs. 15001  –  Rs. 20000 Rs. 20001  –  Rs. 25000 > Rs. 25000
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