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MANAGERIAL ECONOMICS INTRODUCTION - B.E,(CS FINAL & IT 3RD YEAR) Dr.K.BARANIDHARAN, SRI SAIRAM INSTITUTE OF TECHNOLOGY, CHENNAI

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MANAGERIAL ECONOMICS INTRODUCTION - B.E,(CS FINAL & IT 3RD YEAR) Dr.K.BARANIDHARAN, SRI SAIRAM INSTITUTE OF TECHNOLOGY, CHENNAI
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  Prepared by : Dr. K. BARANIDHARAN PROF.MBA SRI SAIRAM INSTITUTE OF TECHNOLOGY CHENNAI ENGINEERING ECONOMICS AND FINANCIAL ACCOUNTING Sri Sairam Institute of Technology 2  Engineering Economics& Financial Accounting  ment Ee fa 3 30 July 2014   - MEANING   ã The study of how to direct scarce resources in the way that most efficiently achieves a managerial goal ……………… .. ã Managerial economics: Science of directing scarce resources to manage more effectively ã  ã resources  –  financial, human, physical ã  ã management of customers, suppliers, competitors, internal organization ã  ã organizations  –  business, nonprofit, household ……………   Sri Sairam Institute of Technology 4
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