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A Study- Marketing Mix of WBS

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A Study of Marketing Mix of Warwick Business school and problem areas it might have as per our point of view in one of the assignments.
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   Marketing mix of  Warwick business school   Submitted by: Group 6 Research Team: Gopalkrishnan Rohit Thorat Shishir Borkar Documentation : Rajdeep Chahal Team Priskilina Basumatari Presentation : Parveen Rathee Team Rahul Rathee  Introduction ã One of UK's top provider of finance, business research and education. ã WBS is ranked 4 th  in UK and 27 th   in global B-school ranking (http://rankings.ft.com/businessschoolrankings/warwick-business-school) ã WBS is the largest academic department of the University of Warwick. ã Students come from 141 countries to learn at undergraduate, masters, MBA and PhD level. ã WBS is known for the Blend of academic research with the practicalities of the workplace it provide.    GlobalrankingofBschools   Stanford Graduate School of Business Harvard Business School University of Pennsylvania: Wharton London Business School MIT: Sloan University of Oxford: Saïd Warwick Business School Remarks Rankings at a glance Rank in 2012 1 2 3 4 7 20 27 WBS has increased its global ranking Rank in 2011 4 3 1 1 9 27 58 Rank in 2010 4 3 2 1 8 16 42 UK college ranking 1 2 4 3 year average rank 3 (+2) 3 2(-1) 2 (-1) 8(+1) (1+2) 42 (+4) Its avg rank had increased Country US US US UK US UK UK Alumni career progress Weighted salary (US$) 192179 (+8919) 178249 (+8011) 172353 (+802) 152981 (+7205) 157337 (-1050) 134805 (+1900) 118151 (+8840) 28 % increase in avg salary w.r.t. last year ,shows increasing popularity & acceptance Salary percentage increase 129 (+14) 122 (+6) 120 (-3) 134 (+2) 120(-1) 108(+6) 94(+28) Value for money rank 88 90 98 61 92 18 8 Placement success rank 20 27 24 38 26 80 93 Employed at three months (%) 92 (98)   93 (100)   85 (94)   93 (97)   92 (94)   85 (87)   95 (93) shows early & increasing acceptance across global corporate Source:- http://rankings.ft.com/businessschoolrankings/warwick-business-school   MarketingMixforServices

Ergonomics Std

Jul 24, 2017
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